SyFy

Soon, very soon, the SciFi Channel will become SyFy. Not only the logo, the taglines and paychecks, but the URL for the website as well. They mean business.

The folks at the network want to make more money, and apparently you can't copyright or trademark the generic word 'scifi,' a term coincidentally originally coined by the late great Forrest J. Ackerman. So they have gone with the sound-a-like SyFy, and now they can make full and sole profits on SyFy t-shirts, thermoses and anything else they can think of. Here's the official press release.

Thanks be to marketing. If only Forrey had thought of that one all those years ago. Hmmm, maybe the new slogan should be "Imagine Greater... Profit..."