Unless Kevin Smith himself doesn't know what he wants this show to be, it seems to be suffering from a lot of outside, or possibly even inside interference. It's all over the place. Sometimes it wants to be a reality show, sometimes a bad imitation of "Hardcore Pawn" and other shows of its ilk, sometimes an extension of Smith himself, sometimes a podcast on video, and sometimes just an outright commercial for the Secret Stash store, Smith, and/or AMC. Could they really get any more Smith or Walking Dead merch in the camera frames?
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Maybe they could focus on the buying comics from customers concept, or the roundtable podcast concept, or just make it Kevin Smith-centric - I really enjoyed the Jason Mewes/Batmobile episode. Maybe it could be cut down to a half-hour, but it must focus, and pick a direction. Sadly the one thing I enjoy about visiting a comics shop, talking comics, has only been featured once, and they mocked it. To me that's what the show should be about, sans ridicule. If you're fanboys (and girls), embrace it!
Right now, we're three episodes into a six-episode run. I hope it gets better, and finds its center. It would be nice to have a geek home on television, especially smack between "The Walking Dead" and "Talking Dead."
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